Content Architecture

Mapped out content structure for each page type.

In this page

October 6^th, 2025

Overview

Building Intuitive Journeys

Content Architecture ensures that guests can effortlessly navigate the event website and find the information they need exactly when they need it, reducing friction in their decision‐making process and trip planning.

By establishing a clear hierarchy of information—from the emotional welcome of the Main Page to the practical details on the Events Page—the architecture creates an intuitive user journey that mirrors how guests naturally think about attending a destination event.

October 6^th, 2025

Main Page

Digital Welcome Mat & Central Hub

The Main Page is the cornerstone of the event website experience, designed to capture the event's unique personality while ensuring guests can quickly orient themselves and access critical information. Its layout prioritizes a compelling hero image and event dates above the fold, followed by a personalized narrative section that immediately connects guests to the couple's story.

October 6^th, 2025

Events Page

Critical Conversion Point

The Events Page serves as the comprehensive itinerary hub, providing guests with all scheduled activities in a scannable, chronological format that ensures no one misses important moments. The structured layout presents each event as a self-contained information block, allowing guests to quickly scan or dive deep into specific details as needed for their travel planning.

October 6^th, 2025

Hotel Page

Modular Card-Based Architecture

The Hotel Page uses a scalable card‐based layout where each hotel is presented as a self‐contained unit with complete property details and booking functionality, supporting both single and multi‐hotel displays.

Single Hotel

Multiple Hotels

October 6^th, 2025

Hotel Details

Adapted from the Existing Bx Hotel Page

Rather than creating a new hotel page design, the Hotel Page leverages the existing, optimized Classic Vacations Bx hotel detail page, preserving the comprehensive information architecture that guests already trust.

Minor styling adjustments include removing drop shadows and refining visual elements to align with the cleaner aesthetic of the event website, but the core content structure, layout hierarchy, and functionality remain unchanged.

October 6^th, 2025

Contact Page

The Primary Support Touchpoint

The Contact Page transforms standard inquiry handling into a relationship‐building opportunity by prominently featuring the travel advisor's expertise and personality alongside functional contact capabilities.

Its two‐column layout balances functional form fields on the left with the travel advisor's profile, credentials, and personal message on the right, creating both accessibility and trust through human connection.

October 6^th, 2025

About Page

The Heart of the Website

The narrative‐focused layout uses content blocks with complementary visuals to guide readers through the relationship timeline naturally, making even distant guests feel intimately connected to the couple's journey and the significance of sharing this moment together.